At Kushinda  U.S.A. we understand the importance of symbolism and therefore take pride in our emblematic logo. The Kushinda Lighting Bolt.
   The Bolt characterizes the ground we have broken and barriers we have shattered. As in nature when negatively charged particles are met with positive energy it creates a bolt of lightning that rises to the clouds. As such, we rise above the negativity in turn positively cultivating ourselves toward the heavens.
    Surrounded by red, symbolizing the blood that we have shed to achieve our goals and sacrifices we have made to gain progress toward equality. But also signifies the blood of life shared by the collective human race, for we are all equal. 
     Green personifies the growth, wisdom and prosperity we have displayed to cement our claim as being equals not only in this country, but across the world. 
     Black represents the skin of our African American sisters and brothers, who have been left outside in the stark cold looking in at the warmth of the American Dream.

Kushinda U.S.A. Making equality a new normal standard.